Is 301 redirects a Google ranking signal?

While certain SEO fundamentals, like maintaining a regular and high-quality content strategy, still apply to local businesses, entrepreneurs also need to take measures to optimize their online presence for a local community. Can you go learn the basics of SEO? Traveling in close quarters and spending time with those who …

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A measure of quality based on click through rate

The search engine indexing formula is a highly secretive and intriguing concept to most SEO enthusiasts. Find relevant, high authority sites that partly or completely cover your niche. In Google search, the first 10 results probably belong to high authority sites. Your GP, or possibly a physiotherapist, will discuss the …

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Write about URLs

But by learning from the articles in that 25 percent "successful" pool, you can properly organize your content efforts and only produce content with a chance of getting shares and links. You won't be able to compete with that, but you can get started on the right foot. Have you …

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Emphasizing fast results by using SEO

Choose keyword frequency over keyword density. If you want to promote your website by purchasing sponsored links, always use the rel nofollow attribute. There's no other way. If Google finds that you've paid webmasters to build backlinks, you will end up with a hard to remove penalty. You should have …

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Actionable tips on SEM and Instagram

There are many forms and types of queries that allow the Knowledge Graph to kick in. The goal shouldn't be to generate links, it should be to generate buzz or discussion; to share knowledge or data or other insights that we know our audiences (and prospecive customers) will find valauble …

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Don't forget about bounce rates

In fact, if you have the skills to start a business, you already likely have all the skills necessary to exponentially increase your website traffic while building your brand equity for the future. It's statistically more likely that a user will visit websites that appear on the first page of …

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Listen to your customers. They will tell you all about static pages

Yes, website audit and assessment is difficult process if you don't know fundamentals of SEO, ranking factors and how exactly google determines ranking of web pages. When looking at the SERP real estate in totality, you can see that organic results occupy most of the screen real estate. In most …

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Understanding Search Engine Spam

The main thing to keep in mind when using social media to promote your business is to always be genuinely helpful. The active approach allows you to update the URL structures and hierarchies on your site using an on-site site map. If you’ve defined your goals, choosing an seo …

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heading

This has a direct impact on my SERPs and helps to improve click-through rates. Focusing on the quality of your product / service can be your greatest marketing asset. Your seo agency can give you a lot of information about your customer, their needs and behaviour. Google Free UK Business Directory …

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No amount of shouting will make you popular!

Content creation is the most legitimate and authentic way to expedite your SEO efforts as a startup enterprise. When done right, content marketing leverages your website against the competition and provides credibility to your business. It can earn you a substantial number of followers and position you high up on …

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Bucket brigades based on offsite SEO

The biggest advantage social media gives you is a bigger platform to distribute your blog posts, which aids in visibility and increases your chances of earning authority-giving inbound links. Google prefers sites that are easy to navigate. This means having solid navigation in your top menu and other places on …

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Repurpose old mobile search

Once you understand what a user might be looking for when searching for a certain term, the next step is to tailor your content and on-page optimizations to fit the needs of the searcher. Widely regarded as the next step in the evolution of search engines, semantic search has increasingly …

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The evolution of web 2.0 in SEO

The idea is, the more trustworthy the links that point to your site, the more trustworthy your site will be. Fortunately, you can fix this easily by setting up a 301 redirect that leads the alternate URLs to the original. What is the response rate for results based on leased …

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Focus on ROI Instead of organic links

Submission via Google Webmaster Tools is the most effective way to manage your crawl and to be crawled quickly. But how do you get strangers to visit your site before they know anything about your business? However you access the internet now, you may want to think about SEO Expert …

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Find a good selection of websites using interesting backlinks

Let's begin with something practical - think of all the important topics our website is about. Don't try and come up with every keyword variation, but do group your ideas in topic buckets - each bucket covering a page or closely related set of pages. Unlikely. Make sure that your website's main …

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How Google treats bounce rate when indexing your site

Google wants to send people to the best content. Faster is better for the user, so Google gives fast sites a bump. Though the number and quality of SEO resources hasn't drastically improved over the past year, the coming year still features the greatest lineup of fantastic web resources available …

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To get fast rankings, you need bread crumbs

Typically, your domain is "parked" as soon as you buy it! If you are currently producing five articles a week that get less than 100 visits each, try creating a single keyword-targeted article each week, with more research and more value to your audience, and then actively promote this article …

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Winning marketing strategies for user generated content

With a bit of strategic planning and straightforward execution, you have the ability to create an amazing landing page and place your SEO offerings directly in front of the people who need them. Rule number one of engagement: slow loading speeds are your enemy! Also think about your own use …

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Be clear, truthful and accurate when it comes to plugins

Many of the modern search engines now boast upward of a few billion indexed documents. Platform or framework migrations often involve Information Architecture improvements and changes in the URL structure - with the latter being generally advised against. What's worse is subsequently failing to transfer the acquired page authority onto the …

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The latest trends in gateway sites

One of the best ways to encourage readers to share is to create shareable, customized images. It's good practice to make sure that your meta tags are complete, accurate, and up-to-date. Based on your business goals, searcher data, and competitive landscape, you can refine the initial list of target searches …

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Focus on ROI Instead of 301 redirects

Customers today are on mobile for a large part of their digital experience. More searches today take place on mobile. Compared to desktop, mobile devices now account for 65 percent of all digital time spent. All content produced should serve the needs of customers on these devices through responsive web …

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Online marketing changes quickly when it comes to reporting

The most common technique in implementing SEO to a Website is to carefully analyze a short list of keywords and compare the keywords against competitors and other high-ranking Websites via Google's Adwords's Keyword Planner. No matter the case, this company is either new to the scene or otherwise desperately motivated …

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This year will be the year of SEO campaigns

Hopefully your website is laid out in a way that allows users to easily find the content or pages that you want to promote. The power of a blog comes from a landscape in which one dissatisfied consumer can now vent to thousands, and in some cases millions, of people …

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Fun with html for now

Use plagiarism checkers to avoid unintentional duplication. Remember, "research" doesn't mean stealing. Paying attention to alt tags is also beneficial to the overall on-page SEO strategy. Since Google only wants to deliver the best possible results to its users, it will push sites with strong engagement up in the search …

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Invest in the brand

If you're new to search engine optimization and website marketing, you might have heard words like web crawler, search engine robot, or search engine spider. All of these words refer to the same thing. If your web pages answer web crawlers correctly, they will get better rankings on search engines …

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How we improved our backlinks in on week

We can judge a site visually in as little as 50 milliseconds. And when performing a task, we focus on that and become blind to anything else. Google Panda primarily addressed the issue of thin, low quality content on websites. Many large scale brands still worry about the effect thin …

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